You the Critic: Shaw Floors and Campbell's soup revisited

Pardon the apparent redundancy from my last post, but here I want to step back (In reverse fashion, that was the cart; this is the horse) and ask open-ended questions about the two magazine ads I showed. Just pretend that you've never seen them.

Questions:

1. Both ads are running in current publications. What do you think about the simultaneous affirmation of faux (read "fake") products and real products?
2. Are there moral implications in either or both of these messages?
3. Are the ads equal or unequal in their care for neighbor?

Answer all three or one that resonates. If you've never commented on a blog before, simply click a comment link at the bottom of this post.

Click on the images to enlarge them.