Charity or Celebrity?

Bob Garfield, Advertising Age ad critic, makes the following comment about this 2008 Super Bowl ad, "Celebrity": "The Dell commercial doesn't even try to sell people on charitable giving. It turns the Red laptop into a sort of chic magnet..., the aids crisis turned into an Axe commercial."

Is this a valid critique? Or does the end justify the means?


  © Free Blogger Templates Blogger Theme II by 2008

Back to TOP