New Breed of Consumers

Been thinking about a new website. The funnest piece (in my opinion) would be a double blog representing the conversation between advertiser and consumer.

New Breed of Advertiser, meet New Breed of Consumer.

If you've kept up with this blog, you know what I think of advertisers. They're creative and smart and even necessary, but often unloving and irresponsible toward their audience. And speaking of their audience, plenty has been written about consumers, who could afford to be more simple, more generous, more environmental, less infatuated with Stuff, and so on.

So, what about a conversation between the two, focused on reconciliation and the future? New Breed of Advertisers would continue as is, but at the same site you could read about a New Breed of Consumers, too.

Just a brainstorm at this point. Any suggestions?


Red Letter Believers October 8, 2008 at 10:24 AM  

I like the idea of a conversation between the two. The consumer feels compelled by the advertiser. The advertiser is compelled by the consumer.

We each feel pressured and bullied. So, can we talk about it?


Sam Van Eman October 9, 2008 at 12:14 PM  

I certainly hope so, David.

M.joshua October 15, 2008 at 5:03 PM  

cool notion. I would be down with it.

Sam Van Eman October 15, 2008 at 7:24 PM  

I'll keep you posted, Josh.

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